The Rise of the Modern Gin Bar NYC Cocktail Culture
New York has never needed help building a nightlife identity. The city has lived through every cycle a drinking culture can offer, from hotel bars with polished silver shakers to dive rooms pouring whiskey shots with no ceremony at all. Yet over the past decade or so, one change has been especially noticeable to anyone who spends real time in the trade or simply pays attention from the barstool. Gin, long treated as either a classic spirit or a niche preference, has re